The Business and Marketing Environment
Attempts to explain and analyze the two types of environment crucial to the success of the business organization: the business' internal environment and the wider environment within which the busin…
- Edition
- -
- ISBN/ISSN
- 9780077074425
- Collation
- xiii, 257 p.; 24,5 cm.
- Series Title
- -
- Call Number
- 658.8 PAL b
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