Harvard Business Review on Thriving in Emerging Markets
Beat local companies at their game.rnrnIf you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10…
- Edition
- -
- ISBN/ISSN
- 9781422162637
- Collation
- 256 p.; 21 cm.
- Series Title
- -
- Call Number
- 658.049091724 Har h
The Fortune at the Bottom of the Pyramid
Prahalad describes how the world's low-income markets offer opportunity for the world's wealthiest companies to seek fortune and bring prosperity to the poor.
- Edition
- -
- ISBN/ISSN
- 9780131877290
- Collation
- -
- Series Title
- -
- Call Number
- 338.8881724 PRA f
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